Culture moves fast.
Your campaign should too.
Digital strategy, creative content, fan communities, and live experiences built around the artist.
One campaign.
One connected narrative.
We work end-to-end with artist management and labels to build the digital arm of an album or campaign rollout.
Every touchpoint works together, from artist content and HQs to creators, fan pages, edits, and live experiences.
- Artist Content 01
- HQs & Fan Pages 02
- Creators & Influencers 03
- Film & TV Edits 04
- Live Experiences 05
Build one recognizable narrative that grows with the artist and adapts to culture in real time.
What we do.
Artist Content
We operate in real time with artists and their teams, building a digital strategy that evolves throughout the campaign. From planned shoots to behind-the-scenes moments, events, and tour content, we turn every opportunity into content with a purpose.
Off-Page Strategy
We help run pages, HQ accounts, UGC building, clipping, seeding, and other community-driven campaigns to run in tandem with the artists’ content.
Influencer Campaigns
We build and manage influencer campaigns around the artist, audience, and campaign narrative. Creators are selected strategically to ensure partnerships feel organic, culturally relevant, and aligned with the artist.
Edit Campaigns
Film & TV edit campaigns extend influencer strategy into culturally relevant moments audiences are already watching and sharing. We identify relevant pop culture moments that naturally align with the artist's brand, music, and narrative.
Not influencers.
Fans.
We connect artists with genuine fans around the world who attend shows, capture the experience from their perspective, and share content in real time.
Worldwide Reach
Our network spans North America, South America, Europe, Asia, and Australia, allowing us to activate fans wherever an artist is touring.
Real Music Fans
They know the artist, understand the culture, and know what matters in the crowd.
Content Ready
Fans are briefed before every show on what to capture and how to post it for maximum platform performance.
Andie
Shapiro
Andie brings over five years of experience in the music industry, where she worked at a major record label supporting artists across a wide range of genres. During that time, she developed a deep understanding of digital strategy, fan engagement, and what it takes to build an artist’s presence in an increasingly digital music landscape.
Working closely with artists and their teams, Andie saw firsthand that fans are more than an audience and that they’re one of an artist’s most powerful digital assets. She understands how meaningful fan relationships can drive engagement, strengthen an artist’s brand, and create lasting growth.
That experience became the foundation for what she is building today: a more artist-focused approach to digital strategy that puts fans at the center of growth.